Beginner’s Guide- How to Write an SEO Friendly Article?

If you think SEO article writing is beyond you, or that you need to be an SEO expert to get high rankings with your next article, think again. SEO writing isn’t weird science; and it is no more complicated than writing a standard article for a magazine. The only difference is that there are a couple of factors to consider.

An SEO article is made up of two distinct, yet important components: it has to contain relevant and value added content; and has to be supported by good website infrastructure. Here are few quick tips you need to remember for your next SEO article:

• Write for your audience. Though the idea of writing an SEO article is to get high ranking in the search engines, remember that real people are going to be reading your article. Write your article for the readers first, and try and keep it focused on one central topic. After all, content is king. Get that right, and you are already half way there!!

• Identify main keywords and key phrases to use within the content of your article, so that they show up in search engine results. There are a number of tools like Digital Point, WordTracker, and Keyword Discovery you can use to compile this information.

• Put your main keywords at the very start of your articles headline. This is useful for search engines to know what the article is about and also to your reader. People have become very selective in what they read online. If they are looking for an article on “Creative Writing” and they see it easily in the article title, they are probably going to read it.

• Use the primary keyword in the first or second sentence in the first paragraph. These keywords and key phrases must appear seamlessly in the article; they should enhance it and be inconspicuous at the same time. You can also use keyword combinations or synonyms to make the article flow better.

• Make a list of other keywords related to your main one and sprinkle these through out your article. Having keyword-rich articles does not benefit only the search engines rankings but also human visitors. If used correctly, readers can actually relate the content in the page with what their situation is. Some people recommend a keyword density of about 3-5%. This equates to, about your main keyword being used about 3 to5 times for every 100 words that you use.

• Remember Meta-tags, the most important of which is the Title tag, and the Meta description tag. A Meta tag contains a description of what your site offers and if it is well written, can entice visitors to click on your link.

• Create hypertext links that are embedded within the content of an article. Linking to other interesting articles or websites is a great way of increasing general interest, as well as increasing your link popularity. This also increases visitors’ traffic to your site.

• Finally, get inbound links from other sites with the right keyword in the anchor text. It will rank your article higher in search engines for more competitive keywords. Variations in anchor text make the links natural. But don’t force it if you can't.

SEO is vital for any business. Good content based on keyword research, built-in links on those keywords in the text and syndicated articles should be an important arm in the armory of a good SEO copywriter. With few key points above, you are ready to write search engine friendly articles. Try out your SEO writing skills now!!!